McDonald’s recently announced that their U.S. restaurants
would now show the calorie content of menu items. This is a voluntary initiative being
implemented ahead of possible regulation requiring chains with more than 20
locations to post calorie information that may take effect early next
year.
Will this unavoidable information
and awareness encourage healthier choices by the U.S. population? The president
of McDonald’s USA believes this strategy will help educate customers, but not
alter choices. Personally, I’m not sure what
effect this initiative will have. I suppose I’m an optimist and a believer in
the powers of knowledge and education.
It seems logical. Essentially, these
calorie counts are like a nutrition label.
Is there not evidence supporting the widespread regulation of such
labels? And if someone makes a choice or
a change from even a Big Mac to a McChicken, saving 190 calories (and 13g of
fat) isn’t that a move in the right direction, regardless of whether that
decision was made based on knowledge or guilt? Something to think about…
FYI- Here's a link to an article discussing this topic.
http://www.theglobeandmail.com/report-on-business/international-business/mcdonalds-adding-calorie-counts-on-us-menu-boards/article4539370/